Event

2016 Access China Forum: Cross Border E-Commerce Breakfast

November 24, 2016, 08:00-10:00


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About the Event:

While cross-border e-commerce is not a new trend in China, it is spreading to a much wider population base.

Cross-border e-Comerce in China will hit $85.76 billion this year, up from $57.13 billion in 2015, as 40% of China's online consumers (more than 15% of the population) buy foreign products, according to digital marketing researcher eMarketer. It also estimates that by 2020, half of China's digital shoppers - or more than a quarter of the country's population of about 1.4 billion - will be buying foreign products online, with total sales of $157.7 billion.

Our expert speakers will help you better understand:
- The current China e-market and how cross-border e-commerce works;
- Platforms and tools that you can use;
- New government regulations and integrated tax policies that you need to be aware of;
- Real case studies with success and failures that you can learn from


Here is THE chance to identify business opportunities in this attractiveyet competitive growing market. Join us and bring your questions to this interactive session!

 

About the Speakers:

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Martyn Huckerby
International Partner, Registered Foreign Lawyer, King & Wood Mallesons

Martyn has extensive experience in providing corporate and regulatory advice to clients carrying out business in China and across Asia.

Assisting clients with China market entry strategies and distribution of goods is a key focus of Martyn’s practice. He has expertise advising on a variety of commercial arrangements in China, including distribution agreements, commercial leases, employment contracts, and joint venture arrangements. Martyn is ranked as a leading competition/antitrust lawyer for China and Hong Kong in Chambers Asia 2016.

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Fong Lau
Senior Manager - Business Development, Marvel Sun Enterprises Limited

Fong specializes in omni-channel retail strategies and operations in China. With 5 years’ experience in the consumer goods industry within the region, Fong helps connect international brands with Chinese consumers using the most effective business models and setups.

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